Amazon.com reported that sales in its books/music/video segment increased 17.3% in the third quarter ended September 30, to $412.4 million. Total sales for the entire company jumped 33.2%, to $851 million, and the net loss was cut to $35 million from $169.9 million. Company CEO Jeff Bezos attributed the sales increase to lower prices, while sales by third parties of used books and other items rose, accounting for 23% of North American unit sales, compared to 16% in last year's third quarter.